The Emirates Group Hiring for E-Commerce Manager Job at Dubai Full Time

Job Purpose: Job Purpose: To manage the overall site traffic acquisition, development & sales performance of the dnatatravel.com. Accountable for the traffic acquisition, site conversion and achievement of revenue targets across all lines of business, for all international points of sale. Ownership of all traffic channel performance including digital paid media, delivering a sustainable, profitable traffic mix. Accountabilities: Plan – Identify new local market traffic acquisition channels. Build business cases to support new traffic channel integration. – Responsible for the websites product mix, pricing strategy and identification of new product/inventory opportunities to meet local market requirements. Responsible for the end to end delivery for all new product/inventory on site. – Define Long-term tech product roadmap strategy and engage to align with key developments to fit the needs of the overall business needs, managing any partner relationships, product delivery and ROI vs business case. Deploy – Responsible for end to end implementation of all new traffic acquisition channels applicable to international and local sites, including technical integration, setting up reporting mechanism and daily account management of each channel. – Drive each brand online revenue targets through efficient traffic acquisition channels. Responsible for analysing the daily performance of all traffic sources and define opportunities to grow traffic within all sites efficiently and cost effectively. Traffic acquisition channels include SEM-Search Engine Marketing, SEO- Search Engine Optimisation, Metasearch Engine, ECRMElectronic customer relationship management, Retargeting, and Media Sales & Display. Analyse traffic performance daily and define opportunities to grow traffic within all international sites efficiently. Lead – Drive the commercial and site performance of dnatatravel.com, achieving the agreed site traffic, sales and revenue targets across all product lines including air and non-air sales. – Manage internal and external stakeholders to ensure online revenue targets are maximised, namely yield management (Revenue Optimization), Suppliers, Corporate Communications, Metasearch account managers and General Manager?s from each country, and stakeholders for respective businesses. – Influence the wider stakeholders across the business to deliver strategies to increase conversion and traffic to the websites. – Responsible for all customer touch point performance of all websites under the current remit i.e. mobile, tablet, desktop, sales centre & social. Identify areas of improvement within the customer journey by each touchpoint. – Manage the site budget & P&L for all websites and, provide regular updates to respective business stakeholders, with recommendations on options to maximise return on investment, market growth and cost management. Execute – Deliver agreed site conversion targets, including onsite optimisation testing to drive improved conversion performance. – Execution of all onsite product merchandising, and ensuring product, price and customer experience reflects local market demand, booking trends and seasonality. Ensure all international sites are accurate, up to date and in line with the dnata travel brand and local market regulations, customs and culture.

Qualifications & Experience: Qualification: – Degree or Honours (12+3 or equivalent) in a relevant field (Business Admin, Technology, Marketing Experience: – Commercial/Sales.Other – 8+ years of experience in the Travel / Airline Industry in a marketing/sales and E-commerce capacity. – Commercial/Sales/Reservations/Ticketing – Site optimisation tools (Clicktale, Optimizley, Optimost, Sessioncam) – Trading of an e-commerce site – Experience in Salesforce products (Marketing Cloud/Commerce Cloud) is beneficial Knowledge: – Strong negotiating and influence skills to manage relationships with internal and external partners and strong communication skills to interact with senior level business managers. – Specific knowledge of the sales environment of the travel industry, including an understanding of traffic acquisition, onsite conversion optimisation, and general web management. – Management of multiple search traffic acquisition channels (Meta, SEM, SEO, Affiliate, Retargeting, Display) – Hand on knowledge of Tech product roadmap management

Salary & Benefits: Join us in a management role and enjoy an attractive tax-free salary. On top of our generous travel benefits, including discounted flights and hotel stays around the world, this managerial role also has an excellent leave and healthcare package. That’s on top of transport benefits, life insurance and more.