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Overview:
Memac Ogilvy is well placed to take advantage of the opportunity and growth potential in the MENA region. With a solid Public Relations capability, leadership, teams across 11 offices, Memac Ogilvy is amongst the leading Public Relations firms in the region. The Public Relations clientele in the region includes leading regional and international firms and semi-government clients. Memac Ogilvy partners with its client to enable their ambition to drive social, cultural and economic transformation of our societies and are keen to be positioned as the number one partner for growth.
The Public Relations business represents a considerable revenue contributor to the Memac Ogilvy business in the region. Memac Ogilvy’s five key businesses are; Advertising, Brand & Content (ABC), Public Relations, Experience, Growth & Innovation and Healthcare.
Memac Ogilvy is part of Ogilvy’s worldwide network and part of the Ogilvy EMEA region.
The Senior Account Executive will be running mid-size accounts, providing insights-driven strategies, strengthening client & partner agency relationships, collaborating with cross-departmental teams, while managing a team.
The individual should understand the power of integrated media and can think creatively to solve problems. The candidate requires having a forward-thinking ability to identify digital and social trends and put these into practice for our clients.
The ideal candidate brings an entrepreneurial spirit to client work and develops new, creative solutions to transform their clients’ digital practices with passion in a fast-paced environment.
Responsibilities:
- Take ownership of client relationships, creating and implementing integrated strategies
- Guide and contribute in the development of creative ideas and deliverables
- Collaborate with teams in other departments (Creative, Paid Social, client service) to improve and execute client deliverables, process, and output
- Motivate and manage junior team members (e.g. SAE’s, AEs, community managers) with their day-to-day, and career growth, while efficiently communicating and “managing up” to the directors
- Manages client expectations effectively
- Plans and develops Strategy (across digital channels, content, campaigns & connections) with various stakeholders
- Develop and execute media relations strategies, including identifying and developing outreach opportunities, drafting media materials and pitching to the media
- Demonstrate strong ability to develop messaging and draft stakeholder communications, including press releases, speeches, presentations, pitch materials etc.
- Understands business KPI’s, their effects and how to set and achieve them
- Meets with clients regularly to align on overall strategy, present work done and insights/research that can help the brand achieve digital marketing success.
- Ensures timely and effective service delivery to clients.
- Develops presentations for clients relative to project management/programme status.
- Keeps team(s) appropriately informed and involved in projects.
- Provides leadership in developing and presenting new campaigns and plans for potential/existing clients.
- Identifies and pursues new business opportunities within and across company offices and practice areas.
- Delivers strong analysis, creative ideas, strategies and concepts to new campaigns and projects.
- Anticipates and assists in developing solutions to client problems.
- A broadly capable writer and editor, able to generate a range of materials that require minimal editing and edit the work of others.
- Acts in accordance with company policies and procedures at all times.
- Is familiar with the company’s vision and exemplifies the company’s values and ethics.
Qualifications:
- 3-5 years of related, client-facing industry experience managing “the making” or delivery of great work
- Ideally, several different account experiences delivering programs, with a focus on corporate brand
- Demonstrable knowledge of client and Agency operations and working knowledge of Ogilvy’s capabilities
- Strong background in the strategy and development of PR programs and providing strategic/solid thinking to clients
- Curious, a lifelong learner
- Proven negotiation skills
- Experience forming strong client relationships at the lower-to-mid-levels
- Demonstrated capability to get things done on budget and on time
- Developing commercial abilities & business & financial acumen
- An understanding of the dynamics and workings of the agency’s process as it relates to the client’s business
- Strong internal relationships (particularly with the creative team)
- A good listener, someone who reads people and those in a room well (and adapts their style and response accordingly)
- Accountability and calm, confident presence
- You will also bring strong skills in research, analysis and trend identification
- Excellent writing and communications skills – Bilingual / Arabic and English is favourable
- Solid media relations, UAE and regional media, with a strong understanding of the media landscape
