Responsibilities include:
Create and deploy creative growth strategies designed to drive measurable results using a mix of channels, mediums, and content
Developing and executing online and offline campaigns, including gamification, digital marketing, brand partnerships, on-ground activation etc. to drive traffic to digital channels
Develop and track metrics and success criteria for all action plans and activities
Analysing marketing data and user feedback (campaign results, conversion rates, traffic, etc.) to help shape future marketing strategies
Define and produce marketing campaigns for demand creation, lead generation, and for lead tracking and management
Consider the end-to-end experience of customers, evaluating and improving offers
Develop and execute strategies through SEO, social media, digital sales, email list building, content (including webinars and podcasts), email marketing, and paid advertising
Build frameworks, tools, and hacks
Working closely across teams with other teams to share ideas, feedback & present results
Providing inputs & expertise to drive efficacy of marketing activities
Key Requirements:
You are a Team player, results-oriented, metrics-driven, and capable of working in a fast-paced, changing environment
You are open minded, curious and a strong problem solver.
You are detail-oriented, with a passion for thinking outside the
You are open minded, curious and a strong problem solver.
You are a both a creative and analytical thinker
You are obsessed with analytics, KPIs, and goals
Report
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