Pfizer Hiring for External Communications Manager Job at Dubai Full Time

ROLE SUMMARY

The External Communications Manager for the Gulf will serve as local country point-of-contact for all external communications efforts in support of Pfizer Biopharmaceuticals Group in Gulf Countries. This includes executive support for the Cluster Lead and external communications programs that drive business objectives and boost Pfizer’s reputation in the Gulf Countries.

The position reports to the Director of Emerging Markets External Communications (Africa and Middle East).

ROLE RESPONSIBILITIES

Provide deployed strategic guidance and tactical communications support to the Cluster Lead, as well as country marketing teams and other functions in order to develop external communications strategy and plans aligned with the business vision, mission and key priorities:

• Incorporate key business priorities in external communications.

• Ensure alignment with Corporate Affairs (CA) functional areas.

• Coordinate closely with Media Relations, Public Affairs & Policy, Corporate Responsibility, People Experience (HR) and other key functions to develop messaging and communication documents for corporate / brand initiatives.

• Play a key role to ensure coordination within businesses and commercial teams for major corporate and brand issues through close collaboration and support with Media Relations and other relevant functions.

Work collaboratively across functions in the business and CA to manage proactive and reactive external communications:

• Support country implementation and cascade of Pfizer Biopharma and Emerging Markets narrative that aligns with the Biopharmaceuticals platform and drivers of Pfizer reputation.

• Drive country initiatives that tell Pfizer’s story externally and shape dialogue on value of innovation, partnering closely with Public Affairs & Policy, Media Relations and other Corporate Affairs functions, in order to boost reputation and recognition.

• Partner with commercial teams supporting Gulf markets /countries to ensure alignment with global messaging and priorities and that local teams have the external communications support needed to execute on local business strategies.

• Coordinate with country Corporate Affairs (e.g. Public Affairs & Policy, CSR, Patient Advocacy) and regional Media Relations where applicable, to support reactive communication efforts and develop proactive campaigns to boost recognition and reputation.

• Support product and disease awareness communications by liaising with global PBG Category/TA communications teams and regional marketing teams to support communications plan/initiatives for priority growth products, including new product launches and disease awareness campaigns, in line with business strategies.

• Support effective roll-out of corporate communications by liaising with country Corporate Affairs and regional Media Relations to support communications plan/initiatives for country philanthropic/corporate responsibility efforts, patient-centricity efforts through engagement with patients/patient groups, and overall aligned to global direction in positioning of corporate reputation.

• Provide guidance on key external communications activities for the Gulf Cluster Lead and other BU/Functional leads as well as support content development and collaboration with other Biopharmaceuticals Group communications teams on content related to therapeutic areas of business focus.

• Address communications issues through pragmatic management of risk areas by acting as a key member of the rapid response team to ensure coordination within the business.

• Support communications for in-country business development and partner announcements.

• Manage in-country Public Relations (PR) agencies and any outsourced communications support.

Create engaging content for Gulf Countries social media presence, including keeping social media channels updated and seeking out new social media avenues and ways of connecting with audiences:

• Support in launching and managing social media channels for the Gulf cluster.

• Work with internal stakeholders to develop social media calendar.

• Create content that promote audience interaction, increased audience presence on company sites, and encourage audience participation.

• Propose new ideas and concepts for social media content.

• Use timelines and scheduled content to create a consistent stream of new content for audience interaction while analyzing, managing, and altering schedules where necessary to optimize visits.

• Work closely with content creation supplier and the publishing agencies to push and boost posts in alignment with the strategy.

• Support with Social medial policy adherence across the Gulf cluster to ensure efficient use of platform use while promoting diversity and inclusion for all colleagues.

QUALIFICATIONS

BASIC QUALIFICATIONS

Capability requirements:

• Bachelor’s degree in communications, journalism or related field required. Master’s degree a plus, or equivalent experience

• Knowledge of healthcare environment, or other corporate and public affairs experience is a must.

• 3-5 years of experience and demonstrated skills in developing, managing and delivering communications strategies and plans in a large, complex organization.

• Good experience in conducting external communications campaigns.

• Solid external communications experience.

• Strong issues management skills and experience.

• Strong ability to work effectively across functions and levels, proven collaborator.

• Excellent written and oral communications skills.

• Fluent spoken and written English and Arabic.

• Ability to counsel and interface successfully with senior executives.

• Good understanding about how to effectively use communications to influence internal and external audiences.

• Able to align and integrate communications strategy with business strategy.

• Ability to research, develop, deliver and measure communications strategies and plans.

• Ability to assimilate strategic information and convert it into clear and concise messages that colleagues can understand.

• Expertise in communications concepts, practices, strategies and tactics based on understanding of key audiences and corporate objectives.

• Able to work to tight deadlines, manage multiple projects at once and maintain professionalism under pressure.

• Strong analytical, planning, attention to detail, and prioritizing skills.

• Proactive, self-starter, and able to work independently.

• Excellent networking and relationship-building skills and the ability to interact with confidence with various levels and functions.

PREFERRED QUALIFICATIONS

• Experience in healthcare/pharma sector is strongly preferred.

• Media relations and regional communications experience is an added advantage.

Pfizer is an equal opportunity employer and complies with all applicable equal employment opportunity legislation in each jurisdiction in which it operates.

Public Affairs & Communication

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