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he Vice President, Luxury Brands – MEA, is responsible for ensuring appropriate representation and brand pull through of Marriott International’s luxury brands in the MEA region, inclusive of brand marketing, brand activation, partnerships and events, brand culture, on-strategy luxury growth and interior design, and branded guest experiences. The VP, Luxury Brands – MEA is the owner of the luxury brand strategy in the region and is responsible for ensuring on-brand execution at hotels. The role will drive ongoing coordination with and act as a partner to the Global Luxury Brand team. The position will also oversee the MILUX strategy for the MEA region, ensuring that we position Marriott International as a leader in Luxury through thoughtful events, activations and collaborations with like-minded brands in the Luxury space. The VP, Luxury Brands, MEA is accountable for partnering with continent leadership to execute the guest experience in a way that is consistent with the specific brand’s business model and vision in a way that creates maximum profitability. This experience spans from building brand preference for both customers and investors, to on-site product and service touch points. Skills and experience we will look for in the ideal candidate to join our team: To be successful in this role, the leader will be responsible for executing and constantly enhancing the direction for the brand’s including: Acting as advocate for the luxury brands group and conduit between global brand and the MEA region Supporting brand positioning and representing brands in immersions internally and externally Driving performance standards and on / off strategy execution, including partnering with AVPs on renovations Contributing to value proposition & economic model given regional and continent nuances Acting as an extension of the Global Luxury Brand team, localising the Global Brand Strategy for the region Executing brand signature elements Pulling through Experience & Brand Culture execution Partnering in executing luxury brand marketing and sales strategy, in close collaboration with marketing and sales disciplines within Consumer Operations Supporting on-strategy growth, including working through conversion opportunities and new segment expansion Supporting Rooms, F&B, Spa and retail. Aligning on design execution for new build and conversion opportunities The position reports to VP, Luxury Brand & Communications, EMEA. Experience 15+ years of brand management, product management, and hotel operations. Lodging industry experience is strongly preferred Prior Luxury experience required Skills and Competencies Strategic and innovative thinker; can create broad business and brand concepts and strategies. Ability to lead complex projects through management of multi-functional teams. Demonstrated ability to operate in a matrix organization. Excellent influencing, leadership and visionary skills. Broad business view; sharp business acumen and financial savvy. Constructive approach to dealing with conflict; strong mediation skills. Ability to develop and maintain strong interpersonal relationships with team members, internal stakeholders and external constituents. Exceptional leadership presence and strong communication platform skills; ability to establish credibility at all organizational levels Passion for understanding luxury consumer behaviour and point of view. Analytical, makes decisions using data. Comfortable with complexity, ambiguity and change. Eye for design and style, creative approach Why it’s a great idea to work for Marriott International: Dubai We offer ‘hybrid working’ to enable you to live fully and balance home and work 25 holidays plus public holidays as additional to be sure you have fun and make memories (days grow with service to the Company) Benefits for living and working in Dubai include: Schooling reimbursement Allowance for living expenses, including housing Home leave ticket equivalent to a vacation trip to your home city location Provided with visa and work permit International retirement plan as per your eligibility Participation in the Employee Workplace Savings Plan (“DEWS”) This role is bonus and stock eligible – our success is your success Access to numerous, world class profession and personal learning and development programmes to enable success in your current role but also for your future growth within the Company Private Medical Healthcare and parental leave benefits to support your wellbeing and health You, your friends and family will be able to enjoy global hotel, food and drinks discounts and benefits, and explore our world Regular team and office gatherings, both in person and remotely to build our sense of purpose Strong, experienced leaders who will encourage you to grow and mentor you to succeed Various discounted retail, entertainment and corporate programmes for you to enjoy Marriott International is an equal opportunity employer. We believe in hiring a diverse workforce and sustaining an inclusive, people-first culture. We are committed to non-discrimination on any protected basis, such as disability and veteran status, or any other basis covered under applicable law.
