IHG Hiring for Digital & Marketing Manager at voco® Dubai The Palm (Pre-opening) Job at Dubai Full Time

Welcome to voco®, IHG’s new upscale brand.

Drawing on our years of experience in delivering True Hospitality, voco Hotels, gives people a different choice. Hotels that are reliable enough to depend on, but different enough to be fun. Our new family of hotels are connected by their individual characters that make memorable travel dependable. Unstuffy hotels, where people feel comfortable to relax, and just get on with relaxing. Hotels that stand out from the crowd.

Becoming part of the family, everyone’s a host…

Every great stay starts with a great host, who are the beating heart of our hotels. Our teams are there when people need them but, give them space to relax. It’s these thoughtful touches that give our service the balance guests adore: natural and easy-going but, also friendly without being over the top.

voco Dubai Palm The Palm is conveniently located on the trunk of the manmade island while being part of the newly launched “Palm West Beach”, a trendy and vibrant spot with an array of exceptional dining concepts. The 141 keys property is scheduled to open its doors to guests in late 2022.

Your day to day

To take ownership, manage and execute all strategies and activities in Digital Presence, Online Reputation, PR, Community & Charity Events, Partnerships, Brand and Tactical Marketing of voco® Dubai The Palm.

• Develop mid to long term marketing, communications and community events strategy.

• Execute key Marketing, PR, Partnership activities and community events from A to Z to drive market voice, engagement and local covers as well as in house capture opportunities.

• Manage and execute all key Marketing & PR strategies & objectives in line with yearly plan and budget allocations at voco® Dubai The Palm.

• Create a Marketing and Communications plan based on brand and hotel positioning in market and in support of the commercial strategy for Rooms, Food & Beverage, Partnerships & Events and Spa revenue.

• Support hotel participation at industry events (regional and international e.g. ATM, ITB, WTM) to build visibility for the hotel and increase brand awareness with media.

• Produce brand defined collaterals, digital channel content and in-house guest communications and liaise with the agencies and execute adaptations and printing.

• Work closely with assigned marketing and PR agency to execute hotel marketing initiatives and PR plans effectively.

• Liaise with brand and communications teams at IHG Corporate to ensure content in on par with IHG’s guidelines and brand standards, ensuring consistency in voice and creating a strong network of collaborators.

• Liaise with the Brand Communications Team at IHG Corporate Office in Dubai on global brand campaign implementation and promotional activities at the hotel.

• Track and maintain information about competitors’ and lifestyle, premium and luxury brands’ marketing and communication activities locally, regionally and globally (campaigns, offers, promotions, advertising, collateral).

• Create comprehensive communications assets: media kit including press releases based on key USPs, factsheets and imagery.

• Drive sponsorship/brand partnerships/offline advertising and promotional opportunities, including CSR activities within the community.

• Network to align with external stakeholders including VIP guest segments, eminent business groups, relevant government officials, influential members of the community and charity organizations

• Support the Corporate Communications Team at IHG Corporate office in Dubai on crisis communications as related to the hotel

What we need from you

• 3-5 years of experience in a PR capacity at agency or client side
• 3-4 years of experience in managing brand partnerships, sponsorships and events
• 3-4 years of experience in marketing and loyalty
• A true “team-player” mentality and flexible attitude towards a diverse set of tasks
• Excellent communication skills

What we offer

We’ll reward all your hard work with great salary and benefits – in addition to career development, employee room discounts and great work culture. Join us and you’ll become part of the global IHG family – and like all families, all our individual team members share some winning characteristics.

As a team, we work better together – we trust and support each other, we do the right thing and we welcome different perspectives. You need to show us you care, that you notice the little things that make a difference to guests as well as always looking for ways to improve -visit www.http://careers.ihg.com to find out more about us.

At IHG, we are committed to developing our team and managing our talent and would encourage internal as well as external candidates to apply for any of our vacancies.

We are an equal opportunities employer.

Job Reference: EMEAA38360