Carrat is a startup specializing in the protection of women through technology.
We produce connected luxury bracelets that allow women in danger to call for help and warn their loved ones.
As part of the product launch, we are expanding our team and want to accelerate our digital development.
For more information, please consult our website: https://www.my-carrat.com/
The Director Marketing, will oversee the ideation, development and implementation of EU strategies and programs to accelerate customer acquisition, maximize customer engagement & satisfaction, retention and revenue for fresh in EU. Reporting to the Vice President, E-Commerce—NA, the Director will lead the loyalty program and use consumer insights to help drive customer acquisition and build a deeper relationship with the fresh consumer. The Director will make recommendations on ideal customer segmentation, lifecycle marketing, insights and behavior analysis, loyalty program, and provide tools and features to create immersive, personalized and long-term customer relationships, with the ultimate goal of delivering a consistent message across all touchpoints.
The DirectorMarketing is a passionate digital leader, thinking creatively with a solution-oriented mindset. With both a strategic and analytical focus, the Director will continue to accelerate fresh EU’s digital business while partnering with cross functional teams within the EU region as well as fresh’s Global HQ.
Responsibilities
Type d’emploi : Temps plein
Salaire : AED135 000,00 par an
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