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Managing a portfolio of clients’ PR accounts
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Providing strategic counsel to clients to aid their PR and wider marketing
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Providing commentators and product or company information to the media (newspapers, magazines, radio, television, and online news sites)
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Building relationships with existing and new clients
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Building relationships with key media contacts
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Liaising with clients regarding press campaigns, creative projects, and PR solutions
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Dealing with the media, speaking to journalists and other members of the press
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Providing innovative and creative ideas to clients