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Property Finder is the leading digital real estate platform in the Middle East and North Africa region. A UAE-born startup, Property Finder expanded its operations to Qatar, Bahrain, Saudi Arabia, and Egypt over the years. Recently, it acquired a significant stake in Zingat in Turkey. The company is one of the largest technology start-ups in the region and on a journey to becoming a Unicorn. We are aspiring to create a lighthouse technology company which will have a lasting impact in the entire tech ecosystem in our geography.
Position Summary:
- Responsible for the B2B customer journey mapping and drive initiatives aimed at creating brand affinity amongst clients
- Craft messaging and go-to-market (GTM) strategy for our new product launches
- Plan and fully execute B2B engagement and events
- Own the creation and execution of B2B Communications
- Manage content for B2B marketing assets, identify ways to improve the available tools
- Work closely with cross-functional teams (Sales, PR, Data, Products, Customer Support and others) to ensure cohesion for messaging, campaigns and product launches.
- Ensure effective utilisation of the marketing budget
- Reports key performance indicators of initiatives
Key Responsibilities:
- Ensure alignment with all stakeholders on messaging and a consistent GTM approach for all products and campaigns
- Drives improvement and best practices when it comes to communication materials
- Drive marketing initiatives that brings PF closer to its clients
- Coordinate with agencies/ freelancers for executing events and sourcing merchandise
- Work cross-functionally to connect the dots and ensure effective collaboration
Desired Qualifications:
- 3-5 years experience in marketing ideally in a B2B Marketing/ events management role
- Clear understanding of real estate industry dynamics (developers, brokerages, agents and basic transactions)
- Excellent written and oral communications
- Experience of working with agencies / vendors will be prefered
- Experience in copywriting, designing, and content creation will be preferred
- A dynamic, focused and self-motivated person with ability to manage multiple tasks simultaneously
